How to Manage Expectations With Your Copywriting Clients
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Managing expectations will either make or break your business or freelance career. I’ve learned it the hard way, hence the reason I’m sharing the most important lessons.

Top Takeaways:

✅ Make sure they understand that they need to trust you 100%, otherwise the project will not be successful.

✅ Explain and jot down on paper the entire process and deliverables…the whats, whens and whys

✅ Give the clients heads up what they should expect as far as success – you don’t guarantee success but rather give them the best odds.

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